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Why Great Website Makeovers Begin with Copywriting

Business / Copyright

Aplus Legal Advice  |  2022.09.06 13:58  |  553 views

“Can you give me some feedback on my website?” a life coach named “Kevin” asked his e-zine subscribers. “I just revised my site – -finally!” Naturally, I could not resist clicking over to see what Kevin had done. I knew Kevin was a thoughtful coach with a reputation for high integrity.



Why Should I Bother with Optimized Online Copywriting?

Business / Copyright

Aplus Legal Advice  |  2022.09.06 13:55  |  582 views

It is no good having a creative, individual website with brilliant, informative copy if customers can’t find you on the internet. On the other hand, it is also detrimental if you have a website that can be easily found (has a high ranking) but people become bored and alienated reading it.



Writing Help, A Minimalism Checklist

Business / Copyright

Aplus Legal Advice  |  2022.09.06 13:54  |  579 views

User documentation is all too often written by programmers for programmers. It tends to focus on the products features, rather than the users’ tasks. Programmers are not in the ideal position to be writing user documentation. They are too close to the bits and bytes, and they’re too far from the user. To them, what the product can do tends to be far more important than what the user can do with the product.



Writing Sales Copy That Sells

Business / Copyright

Aplus Legal Advice  |  2022.09.06 13:53  |  554 views

When writing a sales copy, all internet marketers know that a long copy will sell more than a short copy. This does not mean that the more words the better; the quantity and the quality of detail is what will improve its performance.



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